The More You Know, The Better Your Solution Will Be
By its very name, digital signage is something you instinctively know. The colossal marquee video walls in New York's Times Square with everything from headlines to video are digital signage. Starbucks has gone to digital menu boards at many locations, letting them easily promote different options appropriate to the time of day. But behind the scenes, the right systems, processes, and practices need to be in place for a successful digital signage implementation.
As an expert in all things AV in the commercial space, our team at Level 3 Audiovisual has years of experience with digital signage solutions, including video walls for mission-critical applications. Whether you are considering a video wall for a monitoring or educational solution or signage for wayfinding, we can help you navigate the options and design, build, install, and maintain the right solution. So, what are the things you need to know for your Phoenix, AZ digital signage project? Please keep reading below.
4 Ways Turning AV into a Service Helps Your Company
What is AV as a Service, or AVaaS? AVaaS is turning the purchase and maintenance of a company's AV infrastructure into an expense item. Many corporations have sold corporate headquarters buildings and turned around and leased them back in long-term arrangements. Why? In many cases, highly valuable real estate generated large returns, but they didn't reflect in the company's valuation. They turned that investment into cash that could be reinvested in the company's products and services that are the core drivers of the business.
You could think about your company’s AV infrastructure the same way. Is your investment in video conferencing equipment and software, control systems, displays, digital signage, and other assets something that adds to your company's business value? Most likely not, as these investments depreciate over time and become obsolete in a few years as technology advances. This generates depreciation expenses, and while there may be tax benefits, there are also real cash outlays for maintenance and staffing to support these systems.
AVaaS is a way for a company to outsource AV and consume it as a service. With a predictable upfront startup cost and maintenance, a company can hire an expert AV integrator and avail itself of several advantages beyond the financial aspects, although it will also save money in the long run. Keep reading to see four ways AVaaS can help your company in Tempe, AZ, or anywhere in the world...
Make the most out of the display space you have available
Digital signage is a convenient and effective way to drive increased customer engagement with your brand through content that advertises, educates, informs, and entertains. But in a world where the average person spends a large chunk of their day absorbed in computer screens and smartphone screens littered with digital advertising, how do you make your digital displays stand out?
We have some tips to help you make the most out of your digital signage display in Tempe, AZ, or elsewhere in the U.S. Keep reading to learn four best practices.
Video wall solutions require an experienced team for design
Video walls and digital signage are some of the hottest AV solutions on the market. And there’s no better time than right now to educate, engage and enthrall your audience with a unique and eye-catching method for content display. But video wall solutions are not plug-and-play devices — they are hugely technical and complex installations that hinge on expert-level knowledge of video wall technology and AV system design. Architects, electricians, and your internal team are likely ill-equipped to manage the audiovisual design and engineering processes required to implement video wall solutions on small and large scales. If your Tempe, AZ, business is interested in a video wall installation, you need the help of an experienced audiovisual integrator like Level 3 Audiovisual. Keep reading to learn about three technical considerations that require the guiding hand of an expert AV team.
SEE ALSO: 4 Ways to Use Video Walls for Education and Engagement
Networked audio is the next big step for high-quality audio distribution in commercial spaces
Over the past several years, audio over IP (internet protocol) has swiftly gained traction as a cost-effective, efficient, and streamlined solution for distributing audio signals in commercial spaces.